🔍 A clear view of the UX problems hurting conversion and retention

UX Audits That Show Where Your Product Loses Value

Get an independent view of the journeys that drive growth, retention, and service cost. We combine heuristic review, behavioural data, and competitor benchmarks to show where customers struggle, ranked by impact and effort.

😃 Our Clients from Diverse Industries
😇 Our Services

Get an Executive-Ready UX Risk and Opportunity Map

Product People Onigiri depicting heuristic evaluation of critical journeys

Heuristic Evaluation of Critical Journeys

We assess high-value journeys against established usability principles and document the issues most likely to block customers.
Product People Onigiri depicting funnel and behaviour analysis

Funnel and Behaviour Analysis

We review drop-off, funnel leakage, repeated errors, and behavioural signals to locate experience problems with commercial impact.
Product People Onigiri depicting flow-by-flow experience review

Flow-by-Flow Experience Review

We examine each step in priority flows to find unclear decisions, broken handoffs, and unnecessary customer effort.
Product People Onigiri depicting competitor UX benchmarking

Competitor UX Benchmarking

We compare key journeys with direct competitors and strong reference products to identify meaningful experience gaps.
Product People Onigiri depicting severity, effort and impact ranking

Severity, Effort and Impact Ranking

We rank issues by customer harm, business impact, confidence, and implementation effort to support credible planning.
Product People Onigiri depicting executive UX risk briefing

Executive UX Risk Briefing

We give leaders a concise view of the largest experience risks, their evidence, and the decisions required next.
✌️ Case Studies

See How Focused UX Changes Improved Product Performance

💪 Our Capabilities

We deliver great products while upskilling your team.

On average, it takes 3-9 months to hire the right full-time Product Manager. Meanwhile, key initiatives still need leadership, decisions must be made, and development teams require guidance. We fill this gap, deliver results, and ensure a smooth transition for new hires, setting them up for success.

Interim Product Managers or Product Leaders

If your Product Manager just went on parental leave, resigned, or you're between hires, our interim PMs step in within days. Get temporary support to drive product discovery, meet deadlines, and make a measurable impact in a short time.

Product Discovery Lead

Not sure what to build next, or want to validate a new product idea before committing to a full build? Our interim PMs lead the entire discovery process - from market and user research to business model validation. We run low or no-code pilots, align your team, launch an MVP, and kick off the next iteration.

Product Coach or Consultant

Going through growth, a transition or organization restructuring? Our Interim Product Leaders upskill your PMs, establish product operations and program management from ground up and ensure your team reaches its full potential.

✌️ Our Blog

What our consultants are talking about

Customer Experience (CX) Design: A Practical Guide
Tech & Business Intelligence
September 4, 2026

Customer Experience (CX) Design: A Practical Guide

Customer experience (CX) design shapes every brand touchpoint. Here's what it means, why it matters, and how to build a strategy that works.
Unlocking the Synergy of UI and UX Design for Product Success
Other
February 13, 2026

Unlocking the Synergy of UI and UX Design for Product Success

Master UI and UX design with our expert guide. Learn the UX design process, core principles, and how UI and UX designers drive ROI for product teams.
Customer Journey: Optimize Digital Experiences Effectively
Product Management Fundamentals
February 18, 2026

Customer Journey: Optimize Digital Experiences Effectively

Master the customer journey. Learn how to map user touchpoints, reduce friction, and align teams around digital experiences.
Mastering AB Testing: A Guide to Data-Driven Product Decisions
Product Management Fundamentals
February 16, 2026

Mastering AB Testing: A Guide to Data-Driven Product Decisions

Learn how AB testing drives smarter product decisions. Explore real AB testing examples, improve conversion rates, and find the right method for your team.
Mastering Product Success: Designing for Seamless Adoption
Product Management Fundamentals
December 3, 2025

Mastering Product Success: Designing for Seamless Adoption

Master product adoption with better onboarding, clear value moments, and frictionless UX. Learn how to design for seamless adoption and long-term product success.
Aha Moment in Product Management: How to Find and Design It
Product Management Fundamentals
August 19, 2026

Aha Moment in Product Management: How to Find and Design It

An aha moment is when users first grasp a product's value. Learn how to find, measure, and design for yours to boost activation and retention.

Frequently Asked Questions

What is included in a UX audit?

A typical audit covers the most important customer journeys, a heuristic review, available analytics and behavioural data, competitor comparison, and a prioritised issue register. We agree the scope before starting.

How is a UX audit different from usability testing?

An audit uses expert review and existing evidence to assess the product quickly. Usability testing observes representative users completing tasks. The methods answer different questions and are often stronger when combined.

How do you prioritise findings?

We consider customer harm, business impact, frequency, strategic relevance, implementation effort, and confidence in the evidence. Leadership gets a clear order of action rather than a long list of disconnected observations.

Ready to discuss a project?

Book a call with us

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